by Shawn Campbell | Jun 11, 2018 | Strategy
I’ll usually catch a Lyft to take a ten-minute ride downtown for a dinner during my week. It’s nothing fancy, just a nice casual dinner during my mid-week to unwind a bit but also catch the vibe and energy of downtown. It’s become one of my favorite things to do, and...
by Shawn Campbell | Jun 5, 2018 | Strategy
I recently met with a couple of entrepreneurs over lunch and a mutual acquaintance of all ours was brought up. Unfortunately, at least for myself and one of the others at our lunch, this mutual acquaintance (whom we’ll call “Bob”) owed us some money from past services...
by Shawn Campbell | May 29, 2018 | Strategy
I had a conversation today with a friend of mine about another friend we have in common. This mutual friend of ours has a business that is very reliant on customer service – namely answering a phone call and email inquiries to set up appointments. You know, just...
by Shawn Campbell | May 22, 2018 | Strategy
For those of you not interested in the Super Bowl this Sunday because your team isn’t playing, you’re not alone. I’m a Dallas fan and I’m really not looking forward to seeing a division rival in Philly winning their first Super Bowl; nor am I interested in seeing Tom...
by Shawn Campbell | May 15, 2018 | Social Media Marketing
I’m not alone on this one. In fact, the best of the best heavily emphasize this on many of their keynotes and presentations: use your social media to offer value and information and, then only after doing so consistently and frequently, ASK for the sale. More and...